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Commercial Real Estate Glossary
3 min read

ADR: Average Daily Rate in Commercial Real Estate

Average Daily Rate, or ADR, is one of the most important metrics that hotels use in order to determine the income and profitability of a property. ADR can be determined by dividing the entire rental income for a day by the number of occupied rooms on a property. For example, if a hotel made $50,000 in one day, as a result of 100 rooms being rented, their ADR for that day would be $500.

In this article:
  1. What is an Average Daily Rate in Hotel Finance? 
  2. What ADR Tells Us About Hotel Performance
  3. The Shortcomings of Average Daily Rate 
  4. Revenue Per Available Room (RevPAR) Can Be a Better Metric for Hospitality Properties 
  5. Average Daily Rate in Relation to Commercial Real Estate Loans
  6. Questions? Fill out the form below to speak with a commercial real estate loan specialist.
  7. Related Questions
  8. Get Financing
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What is an Average Daily Rate in Hotel Finance? 

Average Daily Rate, or ADR, is one of the most important metrics that hotels use to determine the income and profitability of a property. ADR is determined by dividing the entire rental income for a day by the number of occupied rooms on a property. For example, if a hotel makes $50,000 in one day, as a result of 100 rooms being rented, their ADR for that day is $500. To clarify, average daily rate does not include complimentary rooms or ‘house use’ rooms in its calculation.

What ADR Tells Us About Hotel Performance

In general, if the ADR of a property is increasing, a hotel is making more money per room— which is typically a good thing. If a hospitality property wishes to increase ADR, in most cases, they simply need to increase the price of rooms. ADR is often compared historically, to past seasons and past years, as well as to hotels in the area with similar characteristics.

Additionally an ADR index can be used to compare a hotel to a specific set of hotels in a specific market or submarket over a certain time period. An ADR index can be calculated like so:

(Hotel ADR / Aggregated set of hotels’ ADR) x 100 = ADR Index

If the hotel in question has an ADR index of score of less than 100, it’s generally less profitable per room than other hotels in the set, while, if it scores higher than 100, it’s generally more profitable per room than other properties in the set.

The Shortcomings of Average Daily Rate 

While looking at a property's ADR is a good place to start, it doesn't tell the whole story. Most importantly, average daily rate does not look at occupancy (i.e. the number of rooms sold). For instance, the hotel in the example above might have an ADR of $500, but if it's only at 50% occupancy, it may not be profitable. 

Revenue Per Available Room (RevPAR) Can Be a Better Metric for Hospitality Properties 

To solve the shortcomings of ADR, many hotel operators investors use another metric, Revenue Per Available Room, or RevPAR, to better calculate a hotel's income and profitability. RevPAR takes a hotel property's ADR and multiplies it by the occupancy rate. In the example we just mentioned, the hotel would have a RevPAR of $250/day ($500 * 50%). 

Average Daily Rate in Relation to Commercial Real Estate Loans

For owner-occupied hotel properties that want to refinance their debt, ADR, along with LTV, DSCR, debt yield, and other metrics, can be an effective way for a commercial lender to determine a property’s suitability or financing. For investors that lease their property out to a hotel company and want to refinance, or would like to acquire a property in which a hotel is currently the main tenant, average daily rate may also be important.

However, in either case, the larger the hotel company (and the better their credit), the less important factors like ADR are. This may not necessarily be the case with franchised hotels, where the credit of the franchisee becomes significantly more important.

Questions? Fill out the form below to speak with a commercial real estate loan specialist.

Related Questions

What is the average daily rate for commercial real estate?

The average daily rate for commercial real estate is determined by dividing the entire rental income for a day by the number of occupied rooms on a property. For example, if a hotel makes $50,000 in one day, as a result of 100 rooms being rented, their ADR for that day is $500. To clarify, average daily rate does not include complimentary rooms or ‘house use’ rooms in its calculation.

Source: www.commercialrealestate.loans/commercial-real-estate-glossary/adr-average-daily-rate

How does the average daily rate for commercial real estate compare to other types of real estate?

The average daily rate (ADR) for commercial real estate is an important metric for lenders to consider when evaluating a property for financing. It is especially important for owner-occupied hotel properties that want to refinance their debt, as well as investors that lease their property out to a hotel company and want to refinance or acquire a property in which a hotel is currently the main tenant. ADR, along with LTV, DSCR, debt yield, and other metrics, can be an effective way for a commercial lender to determine a property’s suitability or financing.

However, for larger hotel companies (and those with better credit), factors like ADR become less important. This may not necessarily be the case with franchised hotels, where the credit of the franchisee becomes significantly more important.

For other types of real estate, such as residential or office, ADR is not typically a factor that lenders consider when evaluating a property for financing. Instead, lenders may look at metrics such as rental income, vacancy rates, and other factors to determine the suitability of a property for financing.

What factors influence the average daily rate for commercial real estate?

The average daily rate (ADR) for commercial real estate is influenced by a variety of factors, including the size of the hotel company, the credit of the franchisee, and the occupancy rate. For owner-occupied hotel properties that want to refinance their debt, ADR, along with loan-to-value (LTV), debt service coverage ratio (DSCR), debt yield, and other metrics, can be an effective way for a commercial lender to determine a property’s suitability or financing. For investors that lease their property out to a hotel company and want to refinance, or would like to acquire a property in which a hotel is currently the main tenant, average daily rate may also be important. However, while looking at a property's ADR is a good place to start, it doesn't tell the whole story. Most importantly, average daily rate does not look at occupancy (i.e. the number of rooms sold).

What are the benefits of understanding the average daily rate for commercial real estate?

Understanding the Average Daily Rate (ADR) for commercial real estate can be beneficial for both owners and investors. For owners, ADR can be used to determine the income and profitability of a property. For investors, ADR can be used to determine the suitability of a property for financing. Additionally, for investors that lease their property out to a hotel company, ADR can be important when refinancing or acquiring a property. However, for larger hotel companies, the credit of the franchisee may be more important than ADR.

How can I use the average daily rate for commercial real estate to my advantage?

You can use the average daily rate for commercial real estate to your advantage by using it to compare different properties and determine which one is more profitable. For example, if two properties have the same ADR, but one has a higher occupancy rate, it may be more profitable. Additionally, you can use the ADR to determine the potential income of a property and use it to calculate loan terms. For example, if a property has an ADR of $500, you can use that to calculate the potential income of the property and use it to determine the loan amount and terms.

In this article:
  1. What is an Average Daily Rate in Hotel Finance? 
  2. What ADR Tells Us About Hotel Performance
  3. The Shortcomings of Average Daily Rate 
  4. Revenue Per Available Room (RevPAR) Can Be a Better Metric for Hospitality Properties 
  5. Average Daily Rate in Relation to Commercial Real Estate Loans
  6. Questions? Fill out the form below to speak with a commercial real estate loan specialist.
  7. Related Questions
  8. Get Financing
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  • Hotel Loans
  • ADR
  • Average Daily Rate

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