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CRE Insights Blog
9 min read
by Jeff Hamann

“Should I Buy a Data Center?”: A 1st-Time Investor’s Guide

Understand the ins and outs of buying a data center, and get to know the market dynamics and your varied financing options.

In this article:
  1. The Allure of Data Center Investments
  2. Stable Income
  3. Economic Resilience
  4. Growth Opportunity
  5. Deciphering the Data Center Market
  6. Different Types of Data Centers
  7. Strategic Locations and Robust Infrastructure
  8. "Should I Buy a Data Center?" Weighing Costs Against Returns
  9. Financial Aspects: Initial Investments, Operational Expenses, and Expected ROI
  10. Addressing the Core Question
  11. Financing Your Data Center Investment
  12. Traditional Loans
  13. CMBS Loans
  14. Life Company Loans
  15. Bridge Loans
  16. How to Find the Right Loan
  17. Navigating Risks for New Investors
  18. Challenges Specific to Data Center Investments
  19. Common Concerns
  20. Risk Mitigation Strategies
  21. Conducting Your Research
  22. Partnering With Experts
  23. Exploring Data Center REITs as Alternatives
  24. Emphasizing Informed Decision Making
  25. The Future of Investing in Data Centers
  26. The Rise of Edge Computing
  27. Sustainability Concerns
  28. Conclusion: Making Your Investment Decision
  29. Get Financing
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I shouldn’t have to tell you how the role of data centers has grown more crucial, given how literally (okay, figuratively) everything is now digital.

This translates into higher demand for data centers, and thus the attention of investors. The commercial real estate community is showing a growing interest in data centers as a viable investment opportunity, given their critical role in supporting the expanding digital economy.

The Allure of Data Center Investments

The demand for data storage and processing is on a steep rise, fueled by our growing reliance on digital services and the shift towards cloud computing. This demand puts data centers in a unique position within the investment landscape.

Here are a few reasons why data centers are becoming an attractive option for investors:

Stable Income

Data centers typically engage in long-term lease agreements with their clients, offering investors a predictable and stable income stream. This is akin to traditional real estate leasing but caters to the digital infrastructure needs of businesses.

Economic Resilience

Throughout economic fluctuations, data centers have demonstrated remarkable resilience. The digital sector's growth often continues unabated, even when other industries have struggled, making data centers a relatively safe harbor for investment.

Growth Opportunity

The transition to cloud services and the ever-increasing consumption of digital content are driving the need for more data centers. This isn't just a passing trend but a significant shift in how data is stored, processed, and accessed, highlighting the potential for long-term growth in this sector.

Deciphering the Data Center Market

Different Types of Data Centers

The data center market is diverse, with facilities tailored to meet various needs and market segments. Understanding these types can help investors pinpoint where their investments might fit best:

  • Colocation Data Centers: These facilities rent out space, power, and cooling to multiple tenants. Investors might find this model appealing for its shared cost structure and potential for steady income from various clients.

  • Wholesale Data Centers: Larger than colocation centers, wholesale data centers lease large spaces to single tenants. This model suits investors looking for long-term, stable agreements with major clients.

  • Hyperscale Data Centers: Operated by giants like Google and Amazon, these massive facilities support vast amounts of data storage and processing. Investing in hyperscale infrastructure indirectly through stocks or funds might be an option, though their price puts them out of the reach of nearly all but investors with the deepest pockets.

  • Edge Data Centers: Located closer to users to reduce latency, these smaller, strategically placed facilities are on the rise with the growth of IoT and mobile applications. They represent a growing niche for investors focused on emerging tech trends.

  • Strategic Locations and Robust Infrastructure

    Location plays a pivotal role in the value and efficiency of a data center. Strategic placement near major internet exchange points can enhance performance and attract premium tenants. 

    Additionally, robust infrastructure, including advanced cooling systems, reliable power sources, and high-level security measures, is essential for operational efficiency and competitiveness in the market. Investors should consider these factors carefully, as they significantly impact the initial investment and ongoing operational costs.

    "Should I Buy a Data Center?" Weighing Costs Against Returns

    Financial Aspects: Initial Investments, Operational Expenses, and Expected ROI

    Investing in data centers requires a substantial upfront investment. The costs include not only purchasing or developing the property but also outfitting it with the necessary technology and infrastructure. Operational expenses, such as energy consumption, security, and maintenance, can also be significant, given the critical nature of the services provided.

    The return on investment (ROI) in data centers can be attractive, driven by the high demand for digital storage and services. Long-term leases with tenants provide a steady income stream, and the growing reliance on digital infrastructure suggests a sustainable demand. However, the scale of investment and the complexity of operations mean that achieving positive ROI requires careful planning and management.

    Addressing the Core Question

    So, should you buy a data center? The answer isn't straightforward.

    It depends on your financial capacity, risk tolerance, and willingness to engage with the sector's complexities. For those with the resources and interest in diving deep into the digital infrastructure world, data centers offer a unique blend of challenges and opportunities. However, it's crucial to undertake thorough research, consider partnering with experienced operators, or explore indirect investment options such as REITs if direct ownership seems daunting.

    Financing Your Data Center Investment

    Financing a data center investment can extend beyond traditional loans, embracing a variety of options each suited to different investor needs (or project phases).

    Traditional Loans

    Offered by banks and credit unions, these are based on the borrower's creditworthiness and the project's viability. It’s the place most investors turn, but they don’t always offer the best terms — especially if the specific bank or credit union you work with doesn’t specialize in data center financing (and most don’t).

    CMBS Loans

    These loans are secured by a mortgage on a commercial property, pooled with others, and sold as a security to investors. They offer flexibility in terms and might be a good fit for stable, income-producing data centers.

    Life Company Loans

    Insurance companies provide these loans, often favoring high-quality, long-term, low-risk investments. They can offer competitive rates for prime data center properties with solid financials. The thing is, if you’re a first time investor you are generally rather unlikely to qualify for a life company loan, as most lenders in this area favor established investors with strong histories.

    Bridge Loans

    As the name suggests, bridge loans are short-term financing options designed to "bridge" the gap until longer-term financing can be secured. They're particularly useful for acquisitions or when immediate capital is needed to improve a property before refinancing with a more permanent loan solution. 

    They can also be good when in a higher-rate environment, as they typically do not have prepayment penalties, meaning you can refinance into longer-term, permanent financing when rates decrease.

    How to Find the Right Loan

    Each financing option comes with its trade-offs in terms of speed, cost, and flexibility. It's crucial to match the choice of financing with the specific needs of your data center investment — whether that's acquiring a new property, refinancing existing debt, or funding upgrades and expansions.

    Platforms like Janover are instrumental in navigating this complex financing landscape, helping to match investors with the most suitable lenders and financing options for their data center projects. Ensuring you have the right financing in place is a critical step toward the successful acquisition or development of a data center, setting a solid foundation for your investment's future growth.

    Navigating Risks for New Investors

    Challenges Specific to Data Center Investments

    Data center investments, while promising, come with their own set of challenges that can seem daunting, especially to new investors. Here's what you might face:

    • Technical Knowledge: Data centers are complex facilities requiring a deep understanding of IT infrastructure, networking, and cybersecurity. For investors without a background in technology, this steep learning curve can be a significant barrier.

    • High Upfront Costs: The initial capital required to purchase or develop a data center, along with the cost of outfitting it with the necessary technology and infrastructure, is substantial. This high barrier to entry can deter many potential investors.

    • Competition: The data center market is competitive, with established players dominating the scene. New investors will need to find a niche or offer something unique to carve out their space.

    • Common Concerns

      First-time investors often wonder whether they can compete with larger, more experienced operators, how they will manage the technical aspects of the facility, and whether the investment will indeed provide the expected returns. These concerns are valid, and addressing them requires careful planning and consideration.

      Risk Mitigation Strategies

      Conducting Your Research

      Thorough market research and due diligence is the foundation of a successful investment. Understanding the demand for data center services in your targeted location, the competitive landscape, and the specific needs of potential tenants will help you make informed decisions.

      Partnering With Experts

      One effective way to overcome the challenge of technical complexity and competition is to partner with experienced operators. These partnerships can provide the expertise needed to manage the facility effectively and can help new investors navigate the industry more smoothly.

      Exploring Data Center REITs as Alternatives

      For those wary of the direct investment risks, data center Real Estate Investment Trusts (REITs) offer a more accessible way to tap into the data center market. Investing in REITs allows you to gain exposure to the sector without the need to manage a facility directly, reducing the barrier to entry in terms of both cost and expertise.

      Emphasizing Informed Decision Making

      Making informed decisions is crucial in any investment, but it's particularly important in the data center sector. Ensuring you have access to the latest market data, understand the technological trends, and have a clear view of the financial projections will help mitigate risks and position your investment for success.

      The Future of Investing in Data Centers

      As we peer into the horizon of data center investments, several key trends emerge that are poised to shape the landscape:

      The Rise of Edge Computing

      The growing demand for real-time data processing and reduced latency is driving the expansion of edge computing. This involves deploying smaller data centers closer to users, offering investors new opportunities in a wider range of locations. This trend not only diversifies investment options but also caters to the burgeoning needs of IoT, autonomous vehicles, and mobile applications.

      Sustainability Concerns

      As data centers consume an immense amount of energy, sustainability has become a pressing issue. There is a growing push for green data centers that use renewable energy sources and more efficient cooling technologies. This shift towards sustainability is not just about environmental responsibility; it's also about economic sense, as operational costs can significantly decrease with energy-efficient practices.

      These trends suggest a dynamic future for data center investments, with opportunities for innovation and differentiation. Investors who stay informed and adapt to these changes will be well-positioned to capitalize on the evolving needs of the digital economy.

      Conclusion: Making Your Investment Decision

      Deciding whether to invest in a data center boils down to matching the opportunity with your personal and financial readiness. It's a blend of recognizing the digital economy's growth potential and understanding the complexities of this unique sector.

      Armed with research and a clear strategy, ask yourself if you're prepared for the challenges and rewards that data center investments offer. The answer isn't the same for everyone, but for those ready to navigate this evolving landscape, the future is bright.

      In this article:
      1. The Allure of Data Center Investments
      2. Stable Income
      3. Economic Resilience
      4. Growth Opportunity
      5. Deciphering the Data Center Market
      6. Different Types of Data Centers
      7. Strategic Locations and Robust Infrastructure
      8. "Should I Buy a Data Center?" Weighing Costs Against Returns
      9. Financial Aspects: Initial Investments, Operational Expenses, and Expected ROI
      10. Addressing the Core Question
      11. Financing Your Data Center Investment
      12. Traditional Loans
      13. CMBS Loans
      14. Life Company Loans
      15. Bridge Loans
      16. How to Find the Right Loan
      17. Navigating Risks for New Investors
      18. Challenges Specific to Data Center Investments
      19. Common Concerns
      20. Risk Mitigation Strategies
      21. Conducting Your Research
      22. Partnering With Experts
      23. Exploring Data Center REITs as Alternatives
      24. Emphasizing Informed Decision Making
      25. The Future of Investing in Data Centers
      26. The Rise of Edge Computing
      27. Sustainability Concerns
      28. Conclusion: Making Your Investment Decision
      29. Get Financing

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